Agenda

Tuesday, September 29

8:00am	Registration + networking breakfast
8:25am	VIP breakfast (hosted by JAM CRM)
9:00am	Welcome remarks
9:05am	Leading with courageous possibility: How the leadership we need lies in the curiosity we've lost.
9:35am	The Loft (with TBC)
10:10am	The Trade Desk (upfront) The Globe & Mail (upfront)
10:40am	Networking coffee break
11:00am	The X factor: The forgotten generation with WGSN
11:30am	The Loft (with Susan Irving, Kruger Products)
12:00pm	Bell Media (upfront) Environics (upfront)
12:35pm	Networking lunch Lunch-and-learn roundtables
1:30pm	Influencing attention
2:15pm	The Loft (Jonelle Ricketts, IKEA Canada)
2:50pm	The future of Canadian attention: Smarter TV strategies for modern brands (Samsung Ads Canada upfront) Criteo (upfront)
3:20pm	Networking coffee break
3:35pm	Scoring with impact
3:45pm	The Loft (with TBC)
4:15pm	CMO Interview
4:55pm	Closing remarks
5:00pm	Networking cocktails
6:00pm	Strategy Awards