Tuesday, September 29, 2026
12:05 PM - 12:35 PM
Loft 1/2

The next chapter of commerce: Winning in the age of agentic AI (Criteo upfront)

The next chapter of commerce: Winning in the age of agentic AI (Criteo upfront)

Commerce is entering a new era. As agentic AI transforms how consumers discover, evaluate and purchase products, retailers and brands face a fundamental shift in shopper behavior and the rules of engagement – a revolution of the same magnitude as ecommerce itself. After helping build the retail media industry over the last decade, Criteo is seeing firsthand how AI is disrupting established approaches and creating new opportunities for growth.

Criteo will share a commerce-focused perspective on the changes reshaping the market, from evolving consumer decision journeys to the increasing importance of connected data, trusted partnerships and outcome-driven commercial models. Drawing on real-world examples directly from leading retailer and brand partners, we’ll explore what forward-thinking industry players are doing today to remain relevant and competitive as AI-powered agents become even more integral in the shopping experience.

Featuring:

Janine Flaccavento

Managing director, Canada

Criteo

Sponsored by: