Liv Judd is a fashion, beauty, and travel creator, former magazine editor, and trusted voice in the beauty industry with more than 20 years of experience. Having worked across editorial, television, and digital media, she brings a unique perspective on how the beauty landscape has evolved—and what it takes for brands to build trust with today’s consumer.

After beginning her career as a magazine editor and becoming a familiar face on television, Liv successfully transitioned to social media in 2020 where she

quickly went viral, and has amassed a following of over 1.5 million on TikTok and Instagram. She is known for translating beauty expertise into relatable, engaging content that resonates with women, particularly those over 40. Her honest product reviews, skincare education, luxury beauty recommendations, and approachable storytelling have made her a trusted source for an audience looking for both inspiration and credibility.

Beyond beauty, Liv shares timeless fashion, signature styling hauls, global travel, and authentic glimpses into everyday life. Whether documenting work trips around the world, family adventures abroad, or candid beauty conversations with her Norwegian mother, her content blends aspiration with authenticity. As the mother of two teen daughters, she also offers a refreshing look at modern family life—capturing the humour,, and joy of raising girls without making motherhood the focus of her platform.

Born in Canada, Liv has also lived in Norway and began her career in New York before settling in Toronto