Speaker Amarachi Chukwuma
Amarachi is a Consultant for Mintel focused on the intersection between consumer insights and innovation within CPG. Her experience leveraging data analytics, social media listening and consumer trend spotting/analysis has allowed her to provide strategic expertise to a wide range of CPG brands globally across themes of innovation, sustainability, young/multicultural consumer research and more. With an MS in Integrated Marketing Communications from Northwestern University and a B.A. in Journalism from Rutgers University, she is passionate about utilizing storytelling to fully bring to life the WHY behind consumer behavior and how it shapes the larger shifts happening across industries.
Speaking on: Navigating consumer eco needs
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