Session

Tuesday, October 1, 2024
11:00 AM - 11:30 AM

Globe Media upfront: How five trending topics are influencing content marketing

Tuesday, October 1, 2024
11:00 AM - 11:30 AM

Globe Media upfront: How five trending topics are influencing content marketing

The U.S. election. Data breaches. Artificial intelligence. The housing crisis. Climate change. Sean Stanleigh, a journalist and content marketer, bridges his two worlds with an informative look at how the fast-moving news cycle affects marketing, and the strategies brands should consider as they craft their own messaging.