Speaker Lucy Baumgartner
Lucy Baumgartner is a senior executive with global, regional, and local experience spanning New York, London, and Toronto. She currently leads Omnicom Media Group Canada’s connected commerce and retail media solutions, where she oversees strategy, innovation, and capability development for advertisers and media partners. Known for her ability to build high-performing teams and deliver scalable, data-driven solutions, Lucy has established herself as a trusted leader in retail media and digital performance. She has forged first-to-market commercial partnerships with leading Canadian retailers and has helped brands unlock growth and foster stronger, collaborative partnerships.
Speaking on: The Growth Aisle: How Loblaw and Partners Are Redefining Retail Media in Canada (The Trade Desk Upfront)
