Speaker Laura Cutsey
Laura Cutsey is the Vice President of Marketing and Partnerships at the Coca-Cola Company. With over 27 years of professional experience at Coca-Cola she is known for her ability to develop actionable strategies that create authentic connections with consumers to build long term brand love and loyalty. She has experience across the marketing ecosystem having lead many brands and categories from incubation to household names. In addition to leading marketing in Canada she has responsibility for major markets in the North East US and is leading all pro-sports partnerships in both regions. Laura is a creative problem solver with a bias for action and agility. Her favourite beverage is hands down Diet Coke and she will never be caught dead without one, iykyk.
Speaking on: Finding Canada in a global brand: How marketers make it work
